Things we’re great at

We can’t tell you every single thing that we can do on this web site. Some of the things we can do we’ve never done before!

What we can tell you is that we have the depth and breadth to handle a huge gamut of Direct Marketing needs. And the experience and talent to make sure your campaign is done right.

We believe in direct mail. Executed correctly, it can garner the attention of your audience and achieve high response rates in a way that less tangible digital platforms, alone, cannot. Ideally, we recommend a marketing plan that incorporates a cohesive multi-touch approach across several channels.

Our first love is direct mail; that is our roots: the experience of something physical, a 1:1 connection is still unsurpassed.

From complex data programming to intricate forms composition, from precision imaging to impeccable assembly and mail, this isn’t your parents’ direct mail. As times and technology change, we believe that including digital solutions in your marketing mix is a sound strategy.

We offer digital solutions like web, email and referral marketing. Microsites, personalized URLS (PURL), customized URLS (CURL), generic URL (GURL) and social sharing to broaden the reach of your message.

You may want to round out your campaign by including specialty litho printed pieces and dramatic large format banners, displays or wall and floor graphics.

We’d love to tell you more about what we do, what we can do for you. We’d be pleased to talk about ideas, options and possibilities.

The Helicopter Group – while we can’t change ‘the course of mighty rivers or bend steel’

we do some work we believe will impress you.

– Mechanical folding and inserting up to 9″ x 12″
– Approved Canada Postal code mail vendor, hand inserting and nesting
– High speed clip sealing, saddle-stitching, polybagging, shrink-wrapping
– Canada Post & USPS experts
– Responsive micro-site development and hosting
– Multi-channel campaign support
– Creation of PURLS, CURLS and GURLS
– Boost your response rates using social media sharing tools
– Referral marketing programs combines the power of tradition direct mail / email marketing with social sharing
– Multiple lithograph presses ranging from 14″ x 20″ to 51″ x 73″
– Wide variety of substrates including plastics with hybrid UV technology
– FSC certified and G7 master qualified printer
– PO Box Management
– Bar Code Scanning
– Full data capture
– Security cages for products
– Premiums and high value coupons
– Full variable digital printing
– 6 colour extended ink gamut delivers stunning vivid colour
– Easy to use
– Intuitive mobile-ready templates
– Email deployment
– Subject line
– A/B testing
– Real time analytics
– Manipulate information required for targeted campaigns
– Code data to generate unique communication
– Standard DM sortation and enhancements
– Analytics and reporting
– Digital asset management
– Custom programming
– Digital presses
– Full variable colour laser imaging up to 29.1″ x 20.1″
– Print on demand, MICR lasering
– Digital colour MICR

THE HELICOPTER GROUP

  • Over 20 years experience
  • Customized Direct Marketing programs
  • Super-hero like commitment to customer service

Learn more about our services and team by clicking one of the buttons below.

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